SMU School of Information Systems’ alumnus Jeffrey Tan gave up a cushy job in business IT a few years ago and founded Dish the Fish – a new age fishmongering business. Together with his wife Angeline Ong, a former accountant, he runs two outlets at Beo Crescent Market and West Coast Plaza. The couple have also invested in technology for their operations. For example, the company uses a digital system to track both retail and online sales, customers' information and preferences, and also labelling of produce. "It all helps make operations run more efficiently," said Mr Tan.
The Business Times Online (May 18)
The Business Times Online (May 18)